Ep. 28 | 10K Connections Can't Save a Broken Follow-Up Strategy
What if the most powerful revenue strategy isn't your CRM, your cold outreach, or your pipeline velocity — it's the relationships you already have, but keep treating like transactions? This week we sit down with Sam Yarborough, former Chief Growth Officer, GTM and partnerships leader in the Salesforce ecosystem, co-founder of Arcadia, and co-host of Friends with Benefits. Also: Blakely's family hit 14 knee surgeries. The dogs are home from training. And we have a new word for the vocabulary. You're welcome.
Key Takeaways:
Why "pitch slapping" is ruining your relationships
The case for keeping your community small on purpose
How to follow up when there's nothing on the table
Why 10,000 LinkedIn connections don't equal 10,000 relationships
The how and what questions that make any conversation better
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Follow Sam:
Sam on LinkedIn: / samyarborough
Arcadia Leadership Experience: https://www.arcadialeadershipexperien...
Arcadia Online Community: https://www.bearcadia.com/
Friends with Benefits Podcast: https://open.spotify.com/show/6Ez9GY0...
Links & Mentions:
PartnerStack — Title sponsor of Arcadia: https://www.partnerstack.com/
Bozeman Nights — Monthly speaker series: https://www.bozemannights.com/
Made in Good Company — Sam's craft + connection event: https://www.madeingoodcompany.com/
LMNT Electrolytes: https://drinklmnt.com/
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